JEROME D. WILLIAMS

Ph.D., University of Colorado; M.S., Union College; B.A. University of Pennsylvania

is one of the co-authors of Consumer Equality: Race and the American Marketplace. He is the Provost and Executive Vice Chancellor of Rutgers University-Newark and is the Prudential Chair in Business and a Distinguished Professor in the Marketing Department of Rutgers Business School-Newark and New Brunswick. Prior to joining Rutgers, he held endowed chair positions at four different universities, including the Whitney M. Young, Jr. Visiting Associate Professor in the Wharton Business School at the University of Pennsylvania, the Anheuser-Busch/John E. Jacob Professor at Howard University, the F.J. Heyne Centennial Professor at the University of Texas at Austin, and the Wee Kim Wee Professor at Nanyang Technological University in Singapore. Prior to being on the Howard faculty, he was on the Penn State University Marketing Department faculty for 14 years. He has published extensively in the areas of multicultural marketing, Internet privacy, and public health communication. He was a member of an Institute of Medicine Committee that authored the landmark report Food Marketing to Children and Youth: Threat or Opportunity? and appointed by U.S. Census Bureau to Chair the 2010 Communications Contract Academic Assessment Team.

Dr. Williams is the co-editor of Diversity in Advertising: Broadening the Scope of Research Directions, Advances in Communication Research to Reduce Childhood Obesity, and three volumes on marketing and public policy issues. He has been named as an expert witness in over 100 court cases on marketplace discrimination. He is the past Chairman of the Board of Trustees of the American Marketing Association Foundation. The Foundation’s Williams-Qualls-Spratlen award is named in his honor to recognize marketing scholars for mentoring students from underrepresented backgrounds. In 2009 he received the Academy of Marketing Science Outstanding Marketing Teaching Award. He currently serves as Associate Editor of the Journal of Public Policy & Marketing. He received his Ph.D. from the University of Colorado in Marketing, with a minor in Social Psychology. He also has an M.S. degree from Union College and a B.A. degree from the University of Pennsylvania. He is a long-time runner; he was captain of the track and cross-country teams at the University of Pennsylvania where he set several records and has completed over 20 marathons. In 2010, he was inducted into the high school athletic hall of fame in Bristol Township, Pennsylvania, for his running accomplishments.